Strategic Communication

The media play a decisive role in our perception of the world and new media has revolutionized communication. Today people are expected to navigate through an environment saturated with information.

The Media Communication program will no longer be offered to new students beginning in August 2020.


Bachelor of Arts (BA) in Strategic Communication

Bachelor of Arts (BA) in Media Communications

The Strategic Communication and Media Communications programs are designed to make students familiar with several areas, among them mass communication; basic media production, ethics and legal issues, cultural diversity in the media, interpersonal communication, research methods, and more. Students select a concentration area of 12 credits in media communications, public relations, or film studies.

Students work on theoretical and research aspects of media and apply their knowledge to creative projects. We emphasize training in the production and post-production of content. Outside contacts are part of the practice of our courses. Site visits to media companies and institutions often lead to internships or further project work.

Why study communications? Visit this link to see what the National Communication Association has to say.

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